For the institutions and audiences paper, a film's failure is sometimes more instructive than its being a success. Disney's $175 million flop could spell the end of the current spate of 3D film making and end expensive spending in CGI and other costly effects using digital technology. There's a recession on you know and it may be set to get much worse after the summer. The impact of this big tent pole and 3D films could be dramatic, especially when films like 'The King's Speech' can be produced for less than $12 million dollars and win Oscars and Baftas.
This is an interesting read for its fact, statics read for its facts, statistics anc arguments abouyt the current state of films which are destined for US and UK audiences.